Subscribe

Ariella Brown

Ariella holds a PhD in English and started out teaching writing. She then shifted to writing professionally with a focus on marketing and tech. She's written on 3D printing, AR, big data, analytics, blockchain, digital currency, supply chains, sustainability, VR, and all kinds of interesting innovations. Her work has been featured in Adweek, CFO, CoinDesk, DMN, Dice Insights, EBN, Forbes, Information Week, 3D Printing Industry, EE Times, and Techopedia, among other publications.

More by Ariella Brown


This Bud’s for You Who Served

Ariella Brown | 10.03.2021

Milking Customer Loyalty

Ariella Brown | 09.05.2021

UGC is Not for Everybody

Ariella Brown | 08.09.2021

Time to Pre-order Your Yeezy Jacket on Gap

Ariella Brown | 08.08.2021

Bus Stops Worth Stopping For

Ariella Brown | 08.02.2021

Brands Benefit from Community Marketing

Ariella Brown | 07.29.2021

TikTok Offers Spark Ads

Ariella Brown | 07.24.2021

Once Upon a Mattress 

Ariella Brown | 07.26.2021

Food Collabs Designed to Get Your Attention

Ariella Brown | 07.21.2021

Pepsi Goes Big Apple

Ariella Brown | 07.19.2021

Bed Bath & Beyond Tackles Dorm Pain Points

Ariella Brown | 07.12.2021

Dear Amazon Prime Video Team

Ariella Brown | 07.12.2021

Instagram Becomes Even More Like TikTok

Ariella Brown | 07.11.2021

It’s Back-to-School Time at Target

Ariella Brown | 07.12.2021

$30 Million to Win Tourists Back to NYC

Ariella Brown | 07.17.2021

Marvel Marketing Is a Win for Hyundai

Ariella Brown | 06.20.2021

Netflix Connects With Customers Through Art

Ariella Brown | 06.20.2021

Toys Powered by Imagination

Ariella Brown | 06.21.2021

Amazon Prime Days: June 21-22

Ariella Brown | 06.07.2021

Your Biometric Data on TikTok

Ariella Brown | 06.07.2021

Gap is at Home at Walmart

Ariella Brown | 06.06.2021

Members Only: The Amazon Prime Model

Ariella Brown | 05.31.2021

Fixing What Ain’t Broken at Target

Ariella Brown | 05.26.2021

Marketing with Pride

Ariella Brown | 05.24.2021

The Unboxing Trend is Hot for Now

Ariella Brown | 05.16.2021

Toy Story Replay

Ariella Brown | 05.17.2021

The Virtues of Virtual: Holograms FTW

Ariella Brown | 05.15.2021

Why Settle for Ten When You Can Get Eleven?

Ariella Brown | 05.08.2021

Dove Reverses the Made Up Selfie

Ariella Brown | 05.06.2021

Today’s Teen Trends

Ariella Brown | 05.02.2021

Pressing Pause on Mother’s Day Marketing

Ariella Brown | 05.01.2021

Hair by Amazon

Ariella Brown | 04.24.2021

Plan for a Wild Mother’s Day

Ariella Brown | 04.27.2021

Hotel for Dogs

Ariella Brown | 04.20.2021

Home Depot Engages Customers with DIY Live

Ariella Brown | 04.19.2021

The SMS Advantage for Marketing

Ariella Brown | 04.19.2021

Identify Social Use Segments in 2021

Ariella Brown | 04.12.2021

A Shoo-in for Lego Lovers

Ariella Brown | 04.12.2021

Candles for a Cause Put Fragrance on Tap

Ariella Brown | 04.02.2021

Charmin Adds a P to NFT

Ariella Brown | 03.27.2021

IKEA’s Recipe for Sustainability

Ariella Brown | 03.26.2021

Who Would Say No to Free Donuts?

Ariella Brown | 03.24.2021

Pizza and Pac-Man Perfect Together

Ariella Brown | 03.22.2021

Ramadan-Ready Fashion

Ariella Brown | 03.17.2021

What Women Want to See in Ads

Ariella Brown | 03.16.2021

Vans Offers Ads for Creativity

Ariella Brown | 03.10.2021

Netflix’s Fast Laughs for Sharing

Ariella Brown | 03.07.2021

Perseverance on Instagram

Ariella Brown | 02.28.2021

If You Come, Amazon Will Build It

Ariella Brown | 02.22.2021

A First for Amazon Live

Ariella Brown | 02.18.2021

Valentine’s Day at the Zoo

Ariella Brown | 02.09.2021

Isn’t it Lowemantic?

Ariella Brown | 02.09.2021

Gamified Interior Decorating

Ariella Brown | 02.04.2021

Gap Reaches Within for Black History Month

Ariella Brown | 02.06.2021

Lego + AR = Vidiyo

Ariella Brown | 02.05.2021

Perfect Spotify Playlist Collabs

Ariella Brown | 01.29.2021

TikTok Launches a Creator Portal

Ariella Brown | 01.28.2021

Jumping on the Bernie Bandwagon

Ariella Brown | 01.27.2021

An Apple a Day May Keep Your App Away

Ariella Brown | 01.25.2021

Barbie Benefitted from a Digital Boost

Ariella Brown | 01.20.2021

Brandefy App Delivers Beauty Bargains

Ariella Brown | 01.13.2021

Pet Portraits Promote Passion for Chewy

Ariella Brown | 01.09.2021

2020 Was the Year of The QR Code

Ariella Brown | 01.08.2021

Walmart Unveils New Return Options

Ariella Brown | 12.28.2020

Choose Your Chatbot Wisely

Ariella Brown | 12.28.2020

Why You Need to Use Video Marketing

Ariella Brown | 12.14.2020

Spotify Jumps on the Story Bandwagon

Ariella Brown | 12.09.2020

Target Agrees to Censor, Gets Ratioed

Ariella Brown | 11.20.2020

Personalized Holiday Gift Marketing

Ariella Brown | 11.19.2020

Beyoncé Partners with Peloton

Ariella Brown | 11.17.2020

’Tis the Season for Giving

Ariella Brown | 11.14.2020

Conference Call Makeup in a Click

Ariella Brown | 11.13.2020

Not Your Mother’s Tupperware Party

Ariella Brown | 11.05.2020

This Is Not Your Father’s Black Friday

Ariella Brown | 11.10.2020

Vote for Doughnuts

Ariella Brown | 10.31.2020

Shopify Partners with TikTok

Ariella Brown | 10.30.2020

Revlon Makes a Bold Move on TikTok

Ariella Brown | 10.29.2020

A Blast from the Past

Ariella Brown | 10.20.2020

IKEA’s Black Friday Sells Sustainability

Ariella Brown | 10.19.2020

What’s for Dinner? Chefbot Has the Answer

Ariella Brown | 10.14.2020

The Prime Directive for October

Ariella Brown | 10.12.2020

Learning from Edison to Improve SEO

Ariella Brown | 10.05.2020

The Luxe Version of Amazon

Ariella Brown | 09.26.2020

The Final Frontier for Marketing

Ariella Brown | 09.24.2020

The Man in the Range Rover Suit

Ariella Brown | 09.16.2020

Acts, Not Ads: Dole Delivers on its Promise

Ariella Brown | 09.15.2020

A New Oscar Meyer Weiner Wish for 2020

Ariella Brown | 09.14.2020

Doing Content Marketing Right

Ariella Brown | 09.14.2020

Hotels Now Offer “Schoolcations”

Ariella Brown | 09.04.2020

Scent for the Jet Set Pet

Ariella Brown | 09.03.2020

Have Your Cake and Wear it Too

Ariella Brown | 08.27.2020

Dialing Up the Drive-Thru with Go Mobile

Ariella Brown | 08.26.2020

The TikTok Takeover Campaign from Microsoft

Ariella Brown | 08.27.2020

A Nickel-and-Dime Reopening Offer from AMC

Ariella Brown | 08.18.2020

$4 A Night for The Ultimate 90s Sleepover

Ariella Brown | 08.17.2020

A Toast to Women Writers

Ariella Brown | 08.18.2020

AdGreetz Partners with TikTok

Ariella Brown | 08.19.2020

Amazon’s Cheesy Cross-Promotion

Ariella Brown | 08.09.2020

Tiktok Loses Stars to Triller

Ariella Brown | 08.08.2020

Free coffee? Sign me up!

Ariella Brown | 08.07.2020

Google’s 3D Swirl Goes Global

Ariella Brown | 07.19.2020

Fighting Food Waste During a Pandemic

Ariella Brown | 07.12.2020

The Return of the Bronco Airs on Disney

Ariella Brown | 07.10.2020

Finding Success In 15 Seconds

Ariella Brown | 07.13.2020

Keeping the Person In Personalized Online

Ariella Brown | 07.09.2020

Facebook’s Loss Is Whose Gain?

Ariella Brown | 07.02.2020

How Videos Become Shoppable

Ariella Brown | 06.26.2020

Hulu Launches GatewayGo

Ariella Brown | 06.24.2020

Balancing Privacy Regulation and Marketing

Ariella Brown | 06.23.2020

Taking the Most Urban Brand on a Wild Trip

Ariella Brown | 06.18.2020

A New Initiative for TV Ads

Ariella Brown | 06.15.2020

Black Portraiture for the Museum Challenge

Ariella Brown | 06.09.2020

3D Models for Fashion Line Launch

Ariella Brown | 06.01.2020

Keeping It Real and Timely

Ariella Brown | 05.28.2020

Introducing Facebook Shopping

Ariella Brown | 05.22.2020

Pedigree Puts the Zoom on Dogs

Ariella Brown | 05.18.2020

Upgrade Your Marketing With a CDP

Ariella Brown | 05.18.2020

A New Spin on Live Events

Ariella Brown | 05.15.2020

Safe Sampling with Social Distance

Ariella Brown | 05.11.2020

Sharing Content Created by Customers

Ariella Brown | 05.08.2020

Marketing Can Be Murder

Ariella Brown | 05.01.2020

Banana Republic Steps Up to The Plate

Ariella Brown | 04.22.2020

Fashion and Maintaining Fitness at Home

Ariella Brown | 04.20.2020

Airbnb Features Online Experiences

Ariella Brown | 04.17.2020

Do the Distance Dance

Ariella Brown | 04.06.2020

Sharing is Caring

Ariella Brown | 04.02.2020

Being Authentic About Crisis Communication

Ariella Brown | 03.25.2020

The Price of Privacy

Ariella Brown | 03.25.2020

How to Lose a Customer in One Day

Ariella Brown | 03.17.2020

The RaaS Trend Expands With Gap

Ariella Brown | 03.09.2020

No Bad Apples Allowed

Ariella Brown | 03.04.2020

The Rolls-Royce of Mobile Apps

Ariella Brown | 03.03.2020

The Sweet Smell of Successful Branding

Ariella Brown | 02.25.2020

Cosmetic Change in the Beauty Industry

Ariella Brown | 02.26.2020

Recreating Rosie the Riveter’s Jumpsuit

Ariella Brown | 02.24.2020

How to Lose a Customer in 10 Days

Ariella Brown | 02.24.2020

A Blast from the Past Promotes a New App

Ariella Brown | 02.20.2020

How Influencers Reshape Marketing Strategy

Ariella Brown | 02.18.2020

Marketing Insight from Harley Quinn

Ariella Brown | 02.17.2020

Sweets for the Sweet on Valentine’s Day

Ariella Brown | 02.06.2020

That’s the Way the Cookie Crumbles

Ariella Brown | 01.15.2020

À La Cart Marketing

Ariella Brown | 01.16.2020

Beauty is in the AI of the Beholder

Ariella Brown | 01.14.2020

The Value of Promoting the Right Values

Ariella Brown | 12.23.2019
X
X
X
X
Chars: 0
Chars: 0
X

Let's Get Acquainted

Chars: 0
X

Get your free print edition!

Fill out your complete details below

X
FacebookTwitterLinkedIn