PostFunnel | Customer retention top trends, analysis and news

December 07 2019Analysis, Strategy

Add to Basket: 6 Tips to Protect Yourself from Cybercrime This Holiday Season

Cybercrime will be one of 2019's biggest holiday shopping trends. Make sure you're prepared.

October 22 2019Brand Prix, Features

Brooklinen vs. Parachute: Don’t Sleep On Your Retention

Welcome to Brand Prix #7, where we determine whether these brand's marketing strategy is a dream come true or whether the tactics put us to sleep.

November 20 2019Analysis, Data Analysis

Marketers, Avoid These 10 Major A/B Testing Gaffes

There’s more to A/B testing than setting up experiments. Here’s how to steer clear of the biggest pitfalls

December 03 2019Content Marketing, Strategy

Get the 411 on Paid Media

Marketers explain the occasionally complicated nature of paid media

June 25 2019

The Nuts & Bolts: How Does it Work?

Shedding some light on tools and best practices being used by us marketers

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May 15 2019

PostFunnel Powwow: A Marketing Bonfire

We sat down with top practitioners for a Powwow about marketing and life

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November 18 2019Retention Tips, Strategy

Asking the Experts: Stand Out in Inboxes this Holiday Season

The 12 days of emails

November 28 2019Data Analysis, Strategy

What Netflix Can Teach Us About Effective Customer Data Platform Use

Netflix manages one of the most pinpointedly focused customer data platforms on the planet. What lessons can it teach us about publicly available CDPs?

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