WhatsApp is not a passing fad. Learn why (and how) your brand needs to consider texting and messaging as a viable marketing strategy
Easy enrollment, easy-to-earn rewards, and easy redemption can help keep a loyalty program top of mind for customers. Here's how you can do it right
Brand Prix #4 examines whether zero marketing effort is better than an overwhelming amount of communications.
Today, there are only two types of emails: inbox-worthy and junk. Here’s how to ensure you’re taking advantage of the potent marketing channel
Taking all the variables and data and combining them together for a better view of your customers is a must. And it's easily doable
Aaron Orendorff
Don’t feel daunted — any business can use slick Marketing Automation to stand out and become more effective. We'll show you where to start
It's not enough to just do A/B testing on your email campaigns - you have to do it right. We explain exactly how
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