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Not All Brands are the Jordan Brand
Being socially conscious and outspoken, and taking on publicized “activism” roles, is no longer something a brand can afford NOT doing
Read moreB2CRM News
Blending the world of CRM with breaking news to provide you with the most recent updates and constant coverage of major retailers and brands worldwide
United Colors of Benetton: Embracing Online Millennial Shoppers
The iconic fashion brand is set to transform its digital shopping experience for its loyal customers
Read moreHow Walgreens is Preparing to Fight Amazon on the Health Front
Walgreens-Boots digital transformation is going to overdrive with new 30-minute pick-up service, redesigned mobile app, and robust loyalty program
Read more‘Tis the Season to be Worried
We all knew this years' BFCM would be incredibly challenging for the entire e-commerce ecosystem. Here's an infographic on what drives this shipageddon
Read moreCOVID-Vaccine and Online Casinos: What to Expect?
Penn National Gaming CEO on how coronavirus vaccine could affect the gaming industry
Read moreTarget Agrees to Censor, Gets Ratioed
Brands consider social media engagement a good thing in general, but this may be an exception
Read morePersonalized Holiday Gift Marketing
For the holiday season this year, it’s branding itself as the source for personalized gifts
Read moreBeyoncé Partners with Peloton
Peloton wants to not only hitch its brand to the star but will also align itself with the multi-platinum, Grammy Award-winning artist’s values
Read morePostFunnel Insider: B2CRM News with Google, Nintendo, and Branding
On one corner: confusing customers with your new logos. One the other: moving customers with nostalgia. Where do you think your brand should be?
Read moreHow Responsible is “The Race That Stops a Nation”?
The 2020 Melbourne Spring Carnival highlighted not only the importance of social distancing but also of social responsibility
Read moreBeauty Brand Ulta Shops to Open at Target Locations in 2021
COVID has given rise to unusual circumstances and new ways to reach customers
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