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B2CRM News

Blending the world of CRM with breaking news to provide you with the most recent updates and constant coverage of major retailers and brands worldwide

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B2CRM News: What TV Spots, & the Home Hype Tell Us for 2021?

Watch: this week's news highlights focuses on why next year could be a tale of two halves

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AR Escape Room Gamifies Decluttering

When you can’t get inspiration from visiting displays at physical stores, Ikea turns to virtual solutions

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Perseverance on Instagram

National Geographic and NASA team up to create an AR experience like no other on Instagram

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B2CRM News: Returns Are Good! And: Support Goes Digitally Personal at Walmart, Others

Watch: new data reaffirming how the return process is becoming almost as important as the buying one. And: brands see ROI on "crazy good customer support"

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Uniqlo Beats Zara and H&M at Technology and Customer-Centricity

Two strategic ways in which the Japanese casual wear brand has unlocked the power of fast fashion

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Vrbo Doubling Down on Its Relationship Marketing Efforts

Amid a strong pandemic vacation rental market, here’s how the brand has been booking away successfully

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If You Come, Amazon Will Build It

Amazon is now offering customers the opportunity to decide which of its new products will come to life

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A First for Amazon Live

While large in-person launch events remain off the table, hyping up a live event online is the only possible avenue to generate consumer excitement

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B2CRM News: More Brands Cut Ties With Trump. And: Your Customers Miss Your Store!

Watch: From banks to Shopify and even the PGA - isolating Trump is a trend. And, apparently, 74% of customers want some brick-and-mortar in their lives

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For Kohl’s, Business as Usual in February Means Putting Diversity First

This Black History Month, the brand makes sure its diversity and inclusion (D&I) initiatives are loud and clear

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This Is Also Marketing: Brands Incentivize Employees to Get Vaccinated

From Starbucks to McDonalds, here are 11 brands that understand that strengthening customer relationship is a strategic mindset

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