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Special Projects

A wide range of unique series, brand-specific techniques, analyses, strategies, and marketing takes – written by top CRM authors

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Blue Apron vs. Sun Basket: Did You Build the Right Basket?

Work up an appetite with these delicious meal kit services– one from the East Coast and the other made in the West – who will win the CRM hunger wars?

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PostFunnel’s CRM Job Board

Your weekly updated source to the latest, most exciting CRM job openings out there

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888 vs. Betway – Who Won the CRM Match?

On Brand Prix #11 we compare two HUGE online casino brands that are on the forefront of the global gaming market. Who will be the big winner?

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High Loyalty: The Complete Customer Loyalty Series

From definition to execution, measurement to implementation, technology to culture - here's how to make Customer Loyalty the priority it needs to be

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Not Enough Personalization

Looking into the results of the first 10 times we analyzed brands' basic CRM tactics according to our "7 commandments" shows where the improvement is needed

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Podcasts We Loved: August 2020

Here’s a list of 10 podcast episodes we think will make anyone who listens to them a better marketer. Though, they are not all about marketing. Not at all

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Ticketmaster and the Power of Relationship Marketing

Ticketmaster proves that to thrive as a digital marketplace, relationships are just as important as products

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Ads We Loved: See How the Biggest Brands Stay Relevant and Helpful

The coronavirus crisis is still heavily impacting our lives. No brand should ignore that in their messaging

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Online Gaming Trends: Olympic’s Absence Still Felt

So Europe's major football leagues return to play. But how did customers react, and did it hurt other online games? Quick data-dive into industry benchmarks

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Is It Time To ‘Sell, Sell, Sell’ Again?

Last month a few marketing execs talked about their experience leading CRM teams during the pandemic outbreak. We summarized the highlights for you

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Our Favorite Podcasts From July 2020 

Top podcast episodes from the past month we think you'd find valuable

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