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How Operating Remotely Has Shifted Priorities for B2C Companies
Retail companies around the world have had to overhaul their operations throughout the COVID-19 pandemic. How have their priorities shifted?
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Follow up on some of the most creative and innovative brand strategies for generating long-term customer satisfaction and retention
How Spotify Wrapped Shows the Power of Personalization
Spotify Wrapped is impactful not just because it’s personal, but because it’s also social
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The Great Resignation
Why droves of U.S. workers are quitting their jobs—and what marketers can learn from the reasons they’re leaving
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Eight Definitive Trends for Influencers from 2021
Key trends that characterize influencer behavior in 2021, as exemplified by Nigel Ng
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Does Meatless Farm Deliver a Positive Customer Experience?
We took a close look at the vegan food brand’s CRM marketing strategy. Check how they score against other brands we graded so far!
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Embracing Artificial Intelligence to Improve Customer Effort Score
Embracing artificial intelligence technology is a critical part of improving customer effort score
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How to Build Customer Loyalty with Returns & Exchanges
When an order goes wrong, it’s your job to make it right
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The Do’s and Don’ts of Community Management Tools
12 tips to build better discourse on your social media posts
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Get Back Out There: 3 Campaigns That Perfectly Reflect Our Desire to Reconnect
Consumers’ urge to meet loved ones face-to-face post-COVID inspired these brands to envision what coming back together might look like
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How Fun is LEGO’s CRM Strategy?
We take a 360 look at LEGO’s CRM strategy. Check out how they rank against brands we graded so far
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4 Retail Trends That Shaped 2021
Higher prices, more spending, and those darn Out of Stock messages. And oh yes, there's Covid. Can brands beat these retailing challenges in 2022?
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