Subscribe

CRM Strategy

Follow up on some of the most creative and innovative brand strategies for generating long-term customer satisfaction and retention

Featured

How Operating Remotely Has Shifted Priorities for B2C Companies

Retail companies around the world have had to overhaul their operations throughout the COVID-19 pandemic. How have their priorities shifted?

Read more

TikTok Attracts More Brands as its Audience Expands Beyond Gen Z

Discover how new opportunities for brands arise as more generations start tuning into the popular social network

Read more

The Dos and Don’ts of User-Generated Content

With the right strategy, user-generated content can be surprisingly effective at lending authenticity to your brand

Read more

How to Survive a Reputation Crisis

If your reputation takes a blow, these steps will help you recover

Read more

Break the Rules of Content

The top 6 content marketing rules that were made to be broken

Read more

3 Highly Effective Ways to Build Trust With Customers

Brands must earn customer trust. What actions can businesses take to restore faith in their products and services?

Read more

How Beauty Brands Are Leading the Marketing Industry to a More Inclusive Future

Some brands still struggle with diversity and inclusion, but the beauty industry is several steps ahead

Read more

What Does Your Brand Voice Sound Like?

Letting a little personality shine through your marketing can make the difference between occasional customers and long-term fans

Read more

Get More from Your Rewards Program

Creative ways to better engage your customers with a program you already have

Read more

3 Ways to Improve Your Brand’s Customer Service

Want to improve retention? Start by examining your customer service efforts

Read more

A Walk Through Deckers Brands Current CRM Practices

An analysis on the fashion and performance lifestyle group’s basic relationship marketing tactics

Read more
X
X
X
Chars: 0
Chars: 0
X

Let's Get Acquainted

Chars: 0
X

Get your free print edition!

Fill out your complete details below

X
FacebookTwitterLinkedIn