Evan F.P.
Evan is a writer, educator and tech marketer. As content director at Fluid PR Group, he helps businesses tell their stories to the world. He lives in Toronto with his wife, their son and an occasionally well-behaved Australian Shepherd named Islay. Follow Evan on Twitter
More by Evan F.P.
5 Ways Brands Are Embracing Generation Z
Evan F.P. | 07.02.2019
Is There a ‘Right’ Time to Adopt Machine Learning Tools?
Evan F.P. | 06.26.2019
How to Make the Most of Your Digital Business Transformation
Evan F.P. | 06.06.2019
These Modern Brands Prioritizing Customer Service Above All Else
Evan F.P. | 05.23.2019
How Payment APIs Can Deliver Personalized Services
Evan F.P. | 05.14.2019
Weed Tech: How Legal Marijuana Is Embracing eCommerce
Evan F.P. | 05.08.2019
What is Sentient Marketing and How Should You Embrace it?
Evan F.P. | 04.15.2019
Real-Time Marketing vs Real-Time Customer Engagement—What’s the Difference?
Evan F.P. | 04.09.2019
How Modern APIs Can Build On the Legacy Systems of Financial Institutions
Evan F.P. | 03.20.2019
How Mobile Advertising Works In 2019
Evan F.P. | 02.26.2019
How Cutting-Edge Tech is Transforming the Insurance Industry
Evan F.P. | 02.05.2019
How Mobile Marketing Works in 2019
Evan F.P. | 01.29.2019
The Potential Threats and Benefits Of Publicizing Customer LTV Score
Evan F.P. | 01.23.2019
5 Must-Read Books for Every Real-Time Customer Engagement Pro
Evan F.P. | 01.09.2019
5 Tactics Retention Marketers Use To Make Automated Messages Feel More Human
Evan F.P. | 12.31.2018
5 Must-Have Metrics When Choosing Content for Paid Campaigns
Evan F.P. | 12.18.2018
How B2C Health & Wellness Brands Use Webinars to Deliver Value to Customers
Evan F.P. | 11.27.2018
How to End a Loyalty Program Without Losing Customers
Evan F.P. | 11.14.2018
5 Analytics Red Flags Every Mobile Marketer Needs To Watch Out For
Evan F.P. | 11.10.2018
How to Create In-App Messages that Capture User Attention
Evan F.P. | 10.11.2018
The 5 Most Important Commandments of Customer Engagement
Evan F.P. | 11.03.2018
Why Do Customers Leave Loyalty Programs?
Evan F.P. | 10.17.2018
How to Measure Loyalty Program’s ROI
Evan F.P. | 10.27.2018
What Drives Loyalty In Today’s Banking Customers?
Evan F.P. | 09.29.2018
Using Mobile Deep Links to Driving Engagement & Retention
Evan F.P. | 10.06.2018
How Today’s Travel Marketers Balance Scale and Gratitude to Build Loyalty
Evan F.P. | 09.20.2018
For Best Results, Keep Loyalty Programs Simple
Evan F.P. | 09.12.2018
What are Psychographics and How Can They Benefit Loyalty Marketers?
Evan F.P. | 09.01.2018
How Immersive Environments Redefine The Modern Retail Experience
Evan F.P. | 07.30.2018
The Passenger Car Is Dying. “Emotional Design” Might Save It
Evan F.P. | 07.25.2018
These 3 Obstacles Are Standing Between Telcos And IoT Market Domination
Evan F.P. | 05.29.2018
Artificial Intelligence Lends Personal Touch To Travel Experience
Evan F.P. | 05.22.2018
What Happens When Personalization Goes Too Far
Evan F.P. | 05.16.2018
The Rising Technical Demands Of Today’s Retail Banking Customers
Evan F.P. | 05.12.2018
The Right and Wrong Way to Use Social Responsibility In Marketing
Evan F.P. | 05.08.2018
Moving Beyond One-Size-Fits-All Retargeting Strategies
Evan F.P. | 05.05.2018
5 Ways Cannabis Dispensaries Are Earning Customer Loyalty
Evan F.P. | 04.25.2018
How Voice Recognition Technology Is Changing the Way We Bank
Evan F.P. | 04.20.2018
