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Customer Modeling

Why Do Customers Leave Loyalty Programs?

Research suggests nearly 50% of customers abandoned at least one loyalty program in the last year. Understanding why is key to making sure it isn’t yours

Evan F.P.
October 17 2018

Evan F.P.

Evan is a writer, educator and tech marketer. As content director at Fluid PR Group, he helps businesses tell their stories to the world. He lives in Toronto with his wife, their son and an occasionally well-behaved Australian Shepherd named Islay. Follow Evan on Twitter

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