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MarTech

Real-Time Marketing vs Real-Time Customer Engagement—What’s the Difference?

Marketing a service to customers and engaging with them directly are vastly different disciplines in today’s real-time digital landscape

Evan F.P.
April 09 2019

Evan F.P.

Evan is a writer, educator and tech marketer. As content director at Fluid PR Group, he helps businesses tell their stories to the world. He lives in Toronto with his wife, their son and an occasionally well-behaved Australian Shepherd named Islay. Follow Evan on Twitter

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