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Strategy

Igniting the Cellular Love at First Sight

An average mobile app sessions lasts for about 5 minutes, so your time in hooking the user is limited. Not to mention the fierce competition. Using a few proved methods can make sure the user will return and purchase

Matt McAllister
January 09 2018

Matt McAllister

Matt McAllister is the CEO of Fluid PR, Inc. and twenty-year marketing veteran. Matt most recently ran marketing for Tapjoy, a mobile ad-tech platform. Matt also served as VP of marketing and content for High Voltage Interactive, an online ad network that was acquired by Aptimus, Inc. He started his career as an account executive for the PR agency Niehaus Ryan Wong.

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