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Optimove Insights

How to Boost your Sales with Customer Browsing Data

Tracking browsing data is common practice for many online brands. This data often gets buried in servers. But used correctly, this data can increase sales.

Nimrod Ifrach
August 28 2019

Nimrod Ifrach

Nimrod Ifrach, a Senior data scientist at Optimove, has vast experience in working with data in the iGaming industry. He delights in turning statistical power into business value, always keeping the data at the center. Nimrod holds a BSc in Industrial Engineering and Management from the Tel Aviv University.

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