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Innovation or Exnovation: What Your Marketing Tech Stack Says About You
The tech stack behind any marketing company reveals a great deal about their priorities and business values
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The simple combination of these two words – marketing and technology – Martech or how brand marketing takes advantage of the latest technologies
Rise of the Chatbots: 3 Ways They Increase CLTV
There’s no need to fear the robot revolution
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What Marketers Need to Know About Apple’s Privacy Changes
Relationship marketers stand to gain ground as digital advertising braces for the impact of iOS 14.5
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How COVID Helped Cure a Certain Generation of Technophobia
Before COVID, many Baby Boomers experienced technophobia, but now, they are the fastest-growing group of online shoppers!
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5 Vital Ways AI Can Supercharge Your Relationship Marketing Efforts
Artificial intelligence can help you optimize your relationship marketing initiatives across the board
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To Succeed in 2021, Invest in Automated Tools and Human Talent
Know when to use the personal touch and when to flip the software switch
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3 Key Differences Between Marketing to Millennials and Zoomers
While there are many similarities between both groups, marketers need to understand how - and why - they differ
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Choose Your Chatbot Wisely
With the right chatbot, your business can scale up marketing and sales with great efficiency and deliver real value for your investment
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How Retailers Will Be Using Artificial Intelligence In 2021 (and Beyond)
Artificial intelligence is here to stay in the marketing world — and it’s only going to get more advanced. Here’s where you’ll need to be using it
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Learning from Edison to Improve SEO
Do you know what the first lesson of SEO is? Let’s ask Edison
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