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Customer Modeling

The Key Limitations in Calculating and Predicting CLV

Calculating and predicting Customer Lifetime Value may seem straightforward, but the margin for error is high when using inadequate methods.

Matt Duczeminski
September 28 2019

5 Soft Skills Every Marketer Should Have

Sarah LeBoeuf | 07.09.2021

3 Creative Ways to Reduce Churn

Sarah LeBoeuf | 14.08.2021

The Do’s & Don’ts of Apologizing

Sarah LeBoeuf | 05.08.2021

Members Only: The Amazon Prime Model

Ariella Brown | 31.05.2021
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