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Customer Modeling

Taking The Victorious Dive into The Segmentation Pool

The more data you have about your customers, the more likely you are to hit the spot with your offers. The more appealing the offers, the more likely the customers are to return. The more the customers return, the more data you have. It's a magical loop, and it all starts out with segmentation

Matt Duczeminski
June 22 2017

Matt Duczeminski

Matt is a professional writer specializing in helping entrepreneurs improve relationships with their customers. He lives in Philadelphia with his wife, Sarah, and he'd probably get a lot more work done if his cat would stop bothering him.

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