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CLTV

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Don’t Overlook These LTV Fundamentals

The obstacles to calculating your customer lifetime value aren’t mathematical, but organizational

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5 Short-Term Techniques For Cultivating Long-Term LTV

Maximizing a customer’s lifetime value shouldn’t take a lifetime — sometimes short-term techniques can be just as effective.

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Build Long-Term Relationships Using Customer LTV

Why customer lifetime value is crucial for marketers

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Why Customer Lifetime Value Is Suddenly More Important Than ROI

KPIs continue to evolve as marketers become more data-driven.

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How to Win Back Quick-Churn Customers

In part 1of 2 in winning back churned customers, we’ll focus on reengaging your “green” customers: those who left your brand before reaping all the benefits

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The Potential Threats and Benefits Of Publicizing Customer LTV Score

Retention marketers must critically examine key variables and market conditions when deciding whether public customer scoring is right for their business

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When Ecommerce Personalization Goes Wrong: 10 Easy Ways to Fix It

We all love existing customers and returning visitors. The question is, do they love you back? Without ecommerce personalization, the answer is no.

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4 KPIs You Should Track to Measure Ecommerce Retention

Don’t get caught up measuring likes, downloads, or registered users. Instead, use these 4 KPIs for a greater impact on your business

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Make ‘Em Rise Like The Phoenix

Not every churned customer is the same - segment your churned customers and treat every one of them differently and you'll be surprised at how you can actually get them to come back to you

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6 Powerful Methods to Maximize Customer Lifetime Value

Turn leads into gold, cure illness, and grant immortality to your business. We'll teach you how

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