Featured
Blue Apron vs. Sun Basket: Did You Build the Right Basket?
Work up an appetite with these delicious meal kit services– one from the East Coast and the other made in the West – who will win the CRM hunger wars?
Read moreBrand Prix
Two brands, two customer journeys, one retention champion
William Hill vs. Paddy Power: Let the CRM Games Begin
Two of the world’s leading gaming operators were appointed as the contestants. Who do you think will be the big CRM winner?
Read more
888 vs. Betway – Who Won the CRM Match?
On Brand Prix #11 we compare two HUGE online casino brands that are on the forefront of the global gaming market. Who will be the big winner?
Read more
Kiehl’s vs. Liz Earle: The Cross-Atlantic Cosmetic Battle
Welcome to our 9th Brand Prix, where we compare two cosmetic brands. One is American, the other is British. Who won the war? Read on to find out
Read more
Waitrose vs. Sainsbury’s: I’m All Lost in the Supermarket
Welcome to Brand Prix #8, we determined whether these brands' on-line buying experience is smooth like a clean aisle or bumpy like a 3-wheel shopping cart
Read more
Brooklinen vs. Parachute: Don’t Sleep On Your Retention
Welcome to Brand Prix #7, where we determined whether these brand's marketing strategy is a dream come true or whether the tactics put us to sleep.
Read more
Sunglass Hut vs. Warby Parker: A Marketing Vision or Eyesore?
Welcome to Brand Prix #6, where we tested two eyewear retailers' retention strategies. How'd they do? See for yourself
Read more
Groupon vs. Living Social: Is Retention a Done Deal?
Welcome to Brand Prix #5, where we tested which deal site's retention strategy pays off more in the end
Read more
Gap vs. Zara: Is Zero Effort Better Than Blast Emails?
Welcome to Brand Prix #4, where we examined the retention strategies of two trendy global retailers fashionably dressing the younger generations: Gap Kids a
Read more
Banana Republic vs. J.Crew: You CAN Put A Price On Retention
Welcome to Brand Prix #3, where we compared the customer journey of two All-American fashion brands - Banana Republic and J.Crew
Read more
Walmart vs. Target: Two Superstores, One Winner
Our second Brand Prix project looked into the overall customer experience the two retail mega-giants supply to their clients
Read more
