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Selfridges Missed the Target Audience. The Target Audience Missed the Point

Doing the right thing is hard, also for brands. Is it a story about a brand trying a little too hard, or a community not trying hard enough?

Dafna Sheinberg
August 24 2020

Not Punkin’ Around This Time

Dafna Sheinberg | 22.06.2021

Marvel Marketing Is a Win for Hyundai

Ariella Brown | 20.06.2021

Netflix Opens a Store

Ariella Brown | 20.06.2021
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