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Customer Modeling
The Role of Product Marketers in the Marketing Ecosystem
With finicky customers and startups killing big businesses, what role do Product Marketers play in customer retention, and why is it so crucial?
More Customer Modeling
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The Perks of Loyalty: Starbucks’ Successful Rewards Program
Ariella Brown | 02.09.2021
5 Soft Skills Every Marketer Should Have
Sarah LeBoeuf | 07.09.2021
3 Creative Ways to Reduce Churn
Sarah LeBoeuf | 14.08.2021
The Do’s & Don’ts of Apologizing
Sarah LeBoeuf | 05.08.2021