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Customer Modeling

Matching Promotions and Offers with the Right Customer Segments

While discounts and other offers aren’t going away, brands have moved on to campaigns tailored to specific members of their customer base.

Matt Duczeminski
September 17 2019

5 Soft Skills Every Marketer Should Have

Sarah LeBoeuf | 07.09.2021

3 Creative Ways to Reduce Churn

Sarah LeBoeuf | 14.08.2021

The Do’s & Don’ts of Apologizing

Sarah LeBoeuf | 05.08.2021

Members Only: The Amazon Prime Model

Ariella Brown | 31.05.2021
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