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Analysis

Lead Generation Metrics: Quality Over Quantity Or Vice-Versa?

“Should I focus on generating more leads, or higher-quality ones?” Some might consider this debate dead and buried, but it is actually still relevant

Matt Duczeminski
October 10 2018

Matt Duczeminski

Matt is a professional writer specializing in helping entrepreneurs improve relationships with their customers. He lives in Philadelphia with his wife, Sarah, and he'd probably get a lot more work done if his cat would stop bothering him.

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