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Customer Modeling

Come Again: Maximizing Value of Holiday Season’s Customers

The holiday season's great for customer acquisition. But unless you use a matching holiday-focused retention plan, you might never see these customers again

Ben Jacobson
January 16 2019

Ben Jacobson

Ben Jacobson is a marketing strategy consultant who specializes in content, social media and influencer marketing for B2B firms. He contributes regularly to publications including MarketingLand, Search Engine Journal and the Orbit Media blog.

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