Featured
The Best of Back-to-School Marketing
Leaves are changing colors, temperatures are dropping, parents are cheering… it must be back-to-school season
Read moreWalmart
Walmart Presents: How to Do Better Than Same-Day Delivery
No, the giant retailer is not delivering your order yesterday (yet). So, what's the secret? It's in customer service
Read moreWalmart Attempts to Lure Members With Early Black Friday Deals
The retail giant enters the increasingly populated early-holiday marketing arena and doing so combines acquisition and retention efforts
Read moreHome Depot Joins Walmart GoLocal to Fight Amazon
Such collaboration between two major retailers is only possible in the living-with-corona world. And to combat Amazon. Next challenge is in the data
Read moreBuy Your Netflix At Walmart: But Who’s In Charge of the Data?
The exciting collaboration between the two megabrands is a win all around. Will it be leveraged for better CRM Marketing in the future by them?
Read moreWalmart Bets on Better in a Move Focused on Sustainability, and Transparency
Walmart applies “better” labels to products according to health and sustainability standards. This should also help CRM personalization efforts
Read moreB2CRM News: Gap’s Brave Ventures, Nike and Adidas Go Head to Head
Watch this week's quick news roundup with insights for relationship marketers
Read moreB2CRM News: Walmart, Amazon, Cole Haan, and The Art of Expanding to New Categories
Watch our weekly news roundup: it's much easier when you got consistent brand values (that make sense)
Read moreB2CRM News: Wholesale + DTC is a thing. Plus: Online Gambling’s Outlook
Watch: Giant retailers are collaborating more and more with DTC brands. We also talk about DraftKings great weekend
Read moreB2CRM News: Returns Are Good! And: Support Goes Digitally Personal at Walmart, Others
Watch: new data reaffirming how the return process is becoming almost as important as the buying one. And: brands see ROI on "crazy good customer support"
Read more
