TED Talks

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TED Talk: How to Help Your Customers Become Their Future Selves

We’ll discuss what empathizing with your future self means for your customer relationships

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TED Talk: What Makes (Customer) Relationships Last?

Can knowing how friendships work help us improve the way we approach our customer relationships?

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Marketing Lessons from TED Talks: Helping Your Customers Overcome Perfectionism

How to help your customers get over this obsession – and become even more successful by doing so

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Marketing Lessons From TED Talks: The “Forgotten Middle” of Your Customer Base

In your drive to serve your highest-value customers, don’t forget about the potential hidden gems in your low-level audience

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Lessons from Non-Marketing TED Talks: How to Get Better Feedback From Your Customers

If you’re looking to collect more meaningful and valuable feedback from your customers, make sure you’re doing enough to elicit it in the first place

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Marketing Lessons from TED Talks: Leaving the World Better Than You Found It

What can Howe’s lessons teach us about running our companies?

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Marketing Lessons from TED Talks: The Creative Power of Intuition

Netflix CMO Bozoma Saint John loves data — but she also knows not to shut out intuitive thinking entirely. Here’s what she has to say about it

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Marketing Lessons from Non-Marketing TED Talks: What’s True About Our Customers?

Serving your customers well requires figuring out the truth behind the data you collect on them. The question is: How, exactly, do you do that?

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Marketing Lessons from Non-Marketing TED Talks: Why We Serve Our Customers

Leadership expert, Simon Sinek, explains how these difficult times can help remind both individuals and organizations of their true purpose

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Marketing Lessons from Non-Marketing TED Talks: Building Stronger Brand Community

Want to create a branded community of engaged, loyal customers? Check out what Adam Grant has to say about becoming a more giving organization

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