Social Media

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3 MORE Brands Winning the Social Media Game

Food videos, taco faces, and brand authenticity give these companies a leg up on social media

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TikTok Rolls Out a New Advertising Platform

Brands will be able to run ads alongside videos gaining in popularity

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Snap Wants You to Take Pics with Their New Drone

The social media company developed a drone that can come anywhere with you

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Pinterest Has Rewritten Its Climate Change Policies

The social media company will not allow ads or other content that contain climate change misinformation

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How to Nurture Existing Customers with Social Media Marketing in 2022

Social media marketing is already taking new shape in 2022. Here are the trends that will help marketers stay ahead of the competition

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The 3 Most Powerful Furry-Legged Influencers on Social Media

These adorable influencers offer a master class in building a devoted following

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How Pet Brands Marked Their Territory On Social Media

Savvy companies use the internet’s obsession with pet pics to build their business

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5 Inspirational Pet Brands You Should Follow

Earning a spot on your follow list isn’t easy and these five pet brands have put in the work

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The Do’s and Don’ts of Community Management Tools

12 tips to build better discourse on your social media posts

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How Dairy Queen Creates Social Engagement

The fast-food restaurant uses what it does best to interact with customers: ice cream

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UGC is Not for Everybody

TikTokers are remaking classic commercials. Some hit, others miss. UGC is a tricky field to play on

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