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This Is Not Your Father’s Black Friday
Adapting to the new shopping reality under a pandemic
Read moreHoliday Marketing
Marketing tips and tricks to watch for during the holiday season to make sure your customers stay festive way beyond it
Jack in the Box Pokes Fun at McDonald’s in New Campaign
The fast food chain took a stab at McDonald’s defunct ice cream machines
Read moreChewy is Throwing a Pet Party on TikTok
The pet food retailer is attempting to find new homes for cats and dogs, while also growing its TikTok presence
Read morePanera is Celebrating the Super Bowl and V-Day with a Unique Giveaway
The bread company is zeroing in on something the two celebrations have in common
Read moreBlue Moon’s 2021 Holiday Sweater is Called the Vax Card-igan
The beer brand came up with a way to be there with their customers even during non-drinking times
Read moreWhat Else Can That Delivery Robot Do?
Well, sing for you! At least, kind of. Check out how Save Mart's use of delivery robots helps personalize a memorable customer experience
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Comparing Holiday Marketing in 2019, 2020, and 2021
The COVID-19 pandemic changed the tone for holiday ads
Read moreWhy Ryan Reynolds Uses Snail Mail for Holiday Greetings
Because he is a marketing genius, that's why
Read moreBargain Stay for Grinch Fans Drives Up Attention for Vacasa
A fun collaboration, plus a cute price tag, equals lots of media attention? Here you go, that's the recipe
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Black Friday 2021: a Whole Month of Marketing
Brands have transformed Black Friday from a single event to weeks of promotions that send the message: shop early, buy often.
Read moreMacy’s Little Reindeer is Cute. The Campaign, Though, Is One Big Miss
Yet it has been met with mostly positive reactions around the web
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