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The Prime Directive for October

Amazon, Target and NRF are having sales early this year. Find out why

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Get Your Data Straight, Before It’s Too Late

PostFunnel’s Partner Advisory brings you the POV of those catering to the marketing industry regarding the most crucial issues marketers face right now

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More Shoppable Pins for the Holiday Season and the UK

Getting “One step closer to our goal of making every Pin shoppable,” as Pinterest puts it

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Ecommerce SEO Best Practices

Power your search engine rankings by using these ecommerce SEO tips

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Add to Basket: 6 Tips to Protect Yourself from Cybercrime This Holiday Season

Cybercrime will be one of 2019's biggest holiday shopping trends. Make sure you're prepared.

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Black Friday 2019: 10 Things Smart Retailers Do to Get Customers In the Door

Times've changed. This year's Black Friday isn't last year's. Here's what you can do to make the most of it.

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Black Friday Might Be Damaging Your Brand

Is the popular shopping 'holiday' failing to turn profits?

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Can Diversification Save DTC Scalability in a Post-Acquisition World?

Be afraid if the majority of your eCommerce sales comes from one sales channel. Diversification isn’t the future. It’s now.

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Can Written Content Make a Brand? The Danger of Lionizing DTC Outliers

Everybody loves a winner (especially the press). Unfortunately, in the overlapping worlds of content and commerce, quantifying success is no easy task.

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Why has Online Shopping Become so Unpleasant? CRM Pros, You’re Missing the Target

Optimove's VP Revenue wanted to furnish his new London flat; his customer journey inspired 5 quick tips to take your retention marketing strategy forward

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