Cyber Monday

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How to Personalize Cyber Monday Marketing for Your Customer Segments

This holiday season, marketers must target their customers with offers and messaging that reflects an understanding of their concerns and preferences

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Black Friday vs Cyber Monday—How Brands Can Make the Most of Both

Make the most of Black Friday and Cyber Monday

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Black Friday Might Be Damaging Your Brand

Is the popular shopping 'holiday' failing to turn profits?

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Try Something Different: A Holiday Marketing Guide

'Tis the season for happy customers'. These strategies will leave customers feeling jolly well past the holidays

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Cyber Monday: The Day Where PPC and Email Rule

What makes Cyber Monday such a beautiful thing is the complete and utter lack of stores, other human beings, and their accompanying madness. But if you want to make the best of it, you'll need to follow these guidelines

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