CRM

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A Letter to Cory Bayers: An Update on Patagonia’s Basic CRM Tactics

Revisiting the original score we gave the outdoorsy brand on our “7 commandments of CRM” examination

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Is Your Brand Ready to Scale Personalization and Double-Down on CRM Marketing?

If your business is growing, it’s time to decide whether CRM personalization is right for you

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4 CRM Lessons from ‘Emily in Paris’ Season 2

What marketers can learn about managing customers from this binge-worthy Netflix show

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The Do’s and Don’ts of Community Management Tools

12 tips to build better discourse on your social media posts

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Marketing Leaders Agree! CLTV, Personalization Are Prime to Become Top Priorities

PostFunnel's end of year forum about CRM in the new reality combined great insight with award-winning food

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How to Build Relationships Like an Influencer

Five things legacy brands can learn from influencers to create meaningful relationships

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Why Every Brand Needs a CRM Team

Marketers gain a great deal from CRM platforms when they’re willing to put more into them

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How Marketing Leaders Can Create Synergy With Sales Teams

The relationship between sales and marketing teams is changing, but one thing remains the same — consistent growth requires working together

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Full CRM Health Check: Sunday Natural Tactics Put to the Test

We assess the basic CRM strategy of the wellness brand Sunday Natural. Check how they score against other brands we graded so far!

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3 Underrated Marketing Channels to Crush Your CRM Goals

Are you overlooking a channel that generates a 45% response rate?

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