Campaigns

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Krispy Kreme Is Selling Deflation Donuts

To combat the effects of inflation, Krispy Kreme is selling donuts for the price of a gallon of gas

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Jack in the Box Pokes Fun at McDonald’s in New Campaign

The fast food chain took a stab at McDonald’s defunct ice cream machines

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Get Back Out There: 3 Campaigns That Perfectly Reflect Our Desire to Reconnect

Consumers’ urge to meet loved ones face-to-face post-COVID inspired these brands to envision what coming back together might look like

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How Brands Support Mental Health

Help customers on their mental health journeys through authentic campaigns

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Shock Marketing: Running a Controversial Campaign the Right Way

Controversial marketing campaigns account for some of the most viral ad content out there, but they come with a catch.

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Get Ready to Calculate the 5 Most Important KPIs for Your Campaigns

Learn about the most important Campaign KPIs and save yourself from KPI overload

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Masters of Retention: How the Top Global Companies Keep Their Customers Happy

"Stand on the shoulders of giants" - not ALWAYS true, but in so many cases can be both true and essential

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6 Ways to Improve Customer Retention Over the Holidays

Tis the season… for an increase in customer spend. Here’s how to turn capitalize on customers’ increased activity

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2 Marketing Methods That’ll Keep Customers Around Without the Glitz and the Glam

Fancy Shmancy: When it comes to marketing, sometimes sticking to the basics works best. So how come so many companies fail to understand and implement?

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The Hospitality Industry Uses Technology to Make Customers Feel at Home

Every brand is trying to come up with new ways to retain customers and improve their experience, but these five hospitality companies really stepped it up

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