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#MarketingAmidCorona

The COVID-19 global pandemic is impacting all walks of life. It is also shaking up many marketing norms, trends, thoughts, and best practices. PostFunnel and Optimove are here to provide you with a continuous coverage of all of these, and more

Featured

Closed but Still Connected: Marketing at A Time Of Social Distancing

Thanks to the capability of connecting online, any brand can be avert both out of sight and of mind

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This New Pop Up Shop Will Surprise You

As CVS is introducing more innovative health initiatives, other brands are also taking advanced COVID-19 preventative measures

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Vans Applies Creativity to Prop Up Businesses

An “off the wall” initiative to help small businesses taking a big hit amid COVID-19

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Welcome to the “Don’t Touch My Food Era!”

Amidst the chaos and post-coronavirus, food retailers need to rethink how they serve you

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Do the Distance Dance

P&G is drawing on TikTok to reinforce the practice of social distancing and to rally community engagement

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Travel & Ticketing Companies: Here’s How to Communicate with Your Customers During COVID-19

Be helpful. Above all. Your customers will remember it. They will also remember if you weren't

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Sharing is Caring

Cottonelle models both niceness and generosity at this difficult time. See how they do it

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Tech Talk: How the Giants Fight Coronavirus

A look at the latest innovations from the most powerful high-tech companies – Apple, Google, Microsoft and Amazon

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The Global Effort to Manufacture Ventilators – Fast

Dyson, GM, and other automakers are under pressure to save lives amid COVID-19

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Contactless Sensitivity: Food Delivery Services Serving Customers with Care

DoorDash, Postmates, and Uber Eats promote contactless delivery, other helpful initiatives, amid COVID-19

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Precedents for Unprecedented Times: Brands Pivot for Relevant Marketing

How to be responsive to your customers’ needs and concerns and maintain a strong relationship with them during COVID-19

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