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A Guide to Personalized Marketing In 2019

For decades, advertising campaigns were always based on what marketers believed customers wanted. That's all changed

Marshall Lemon | 06.25.2019

Asking the Experts: How to Get the Most of Facebook Ads

Stop wasting money on Facebook campaigns: experts weigh in on how marketers should spend their budgeting dollars

Keith Loria | 06.17.2019

How Social Media Marketing Works in 2019

Facebook and Twitter aren’t just digital hangouts, they’re essential marketing channels. Find out why social media marketing is so important in 2019

Marshall Lemon | 05.28.2019

Asking the Experts: Is Homepage Traffic Still Relevant?

So, how do you measure Digital Success in 2019? We asked 6 professionals for their take on the current state of digital marketing

Keith Loria | 05.21.2019

Asking the Experts: How is Amazon Conquering the Advertising Realm?

Amazon’s advertising services are reshaping customer targeting and personal sales

Keith Loria | 05.13.2019

Asking the Experts: 7 Insights on How to Harness Data Science

How can marketers merge the information they have with data they can use? We went to the professionals

Keith Loria | 05.01.2019

How Web Analytics Work in 2019

Web analytics is a primary method for understanding how people engage with the internet. That makes it an essential tool for marketers

Marshall Lemon | 04.23.2019

“The best marketers I’ve seen had glorious failures”

Our latest Powwow features SodaStream’s CMO: We talked about his marketing org, brands that inspire him and why he keeps customers on their toes

Rebecca Wojno | 04.16.2019

Customer Centricity Done Right: Impressions from PostFunnel Forum

We gathered dozens of CRM experts for an in-depth conversation about the new and advanced customer and the many ways brands should accommodate

Ron Gordon | 04.16.2019

Asking the Experts: How to Keep Your Marketing Messages Working in Your Favor

Finding success with email campaign flows is easier than you think: We got some tips for you

Keith Loria | 04.11.2019
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