Featured
This Article Gives You One Tip: Data
We gathered a bunch of updated, reliable sources for you to pull numbers from. Use them when you build your new marketing plans for corona times
Read moreFeatures
Interviews, retention analysis competition, and more special projects
McDonald’s Marketing Strategy: Staying Transparent While Under Fire
The latest McDonald’s marketing strategy is to counter negative brand perceptions with transparency — and it seems to be paying off
Read more
Churn Prediction: How Marketers Can Plan for Lost Customers In Advance
What can marketers do to predict and address customer churn in advance?
Read more
Girl Scouts Marketing: How Local Cookie Sales Become Viral Sensations
With the humble cookie sale, Girl Scouts prove themselves to be ingenious marketers who use authenticity, education, and humor to reach and retain customers
Read more
The Year We Met You: Events Done Right
In 2019 we launched a series of CRM events under the PostFunnel brand. You loved them, so next year you'll get more. This is how it unfolded
Read more
Digital Marketing in 2020 and Beyond
Digital technologies have completely transformed how marketers promote modern brands. What changes will the next decade bring?
Read more
The Best CRM Content We Could Give You
Bookmark this article, cause it has lots of links to the most beloved Relationship Marketing related content you have read throughout 2019
Read more
How Traditional Real-Time Marketing Works in 2019
Even before trigger-based martech came along, marketers understood the key to responding to an immediate contextual. Here’s how it looks like these days
Read more
Waitrose vs. Sainsbury’s: I’m All Lost in the Supermarket
Welcome to Brand Prix #8, we determined whether these brands' on-line buying experience is smooth like a clean aisle or bumpy like a 3-wheel shopping cart
Read more
Five Technologies Reshaping Customer Experience
A look at some of the biggest ways tech is making an impact
Read more
