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“We see ourselves as our biggest competitor. We have to be better than we were yesterday”

Flipkart's Head of Affiliate Marketing & Alliances fills us in on how he runs affiliate marketing in India's emerging online market

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7 New Strategies to Reduce Customer Churn

It starts by understanding why users leave in the first place

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Nuts & Bolts: How Voice Marketing Works In 2019

Voice assistants aren’t just convenient novelties; they represent an important opportunity for emerging voice marketing channels.

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Asking The Experts: The Customer Journey is Vital (A Rebuttal)

It’s not what it once was, but the customer journey has evolved into an essential business tool

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Asking the Experts: The Need for a Customer Journey is Over

“The customer journey, in its current form, is dead,” said Via Tyson Quick, founder & CEO of Instapage. Many in marketing share this belief, arguing

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“Marketers must see the customer’s point of view before doing anything else”

We spoke with Melita's Head of Marketing on how they fold their ethos into their marketing, what it means to practice connectivity, and their

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Brooklinen vs. Parachute: Don’t Sleep On Your Retention

Welcome to Brand Prix #7, where we determine whether these brand's marketing strategy is a dream come true or whether the tactics put us

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5 Lessons marketers can learn from Growth hackers

Mad Men marketing techniques aren't enough to achieve growth in today’s world. Learn the techniques growth hackers use to get startups from zero

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Life in Space: Meet TalkSpace’s Lifecycle Manager

Elisha Singh-Kramer is a natural-born marketer that also contributes her skills and passion for noble causes. She will also speak at PostFunnel Summit

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GlassesUSA’s SVP Marketing Has A Vision

GlassesUSA's SVP Marketing has an eye for the latest marketing trends

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