PostFunnel was born as an educational content initiative by Optimove back in mid-2017. And now, as the CRM Marketing space is ten times more sophisticated than it was five years ago, we have decided that this initiative has run its course.
We’d like to think PostFunnel’s efforts contributed significantly to that progress. Judging by the quality of content we were lucky enough to publish and the thousands and thousands of marketing professionals who paid us millions of visits, we’re confident PF played at least some part in it.
From now on, we will be focusing on making Optimove what PF has been for so many marketers in recent years – a go-to resource for all things CRM and Retention Marketing. From thought leadership to analysis, to industry knowledge to how-to’s, and everything you can imagine in-between.
Thank you, Netta Gurevitch and Ron Gordon, the site’s previous head editors. Thank you, Tommie Korman, the all-capable producer behind everything that was ever published here. Thank you to our devoted roster of writers and contributors. And thank you – you. Our readers. This will be PF’s last article. Optimove’s blog, learning center, resources, and social media channels are all waiting for you with open arms.
Best,
PostFunnel+Optimove Team