Back in April, together with CRM and Customer Loyalty expert, Nicola Fox, we launched The Loyalty Series. 8 well-thought-out chapters, where we broke Customer Loyalty down, piece by piece.
It started with talking about how you even define and recognize it, ended with talking about the rise of Loyalty through other channels, and in between touched technology, analytics, culture, and basically everything you need to know to be able to start making Customer Loyalty a top priority for your marketing team. Better yet, for your organization.
Now, we bring you these chapters in one beautiful ebook you can download and take with you, pass along, and – if you are open for advice – memorize its principles.
We had a pleasure working it with such a savvy professional such as Nicola, and we know that if it was a hard, printed book, you would not let it out of your hands, finishing it in one sitting.
Enjoy it, and share the love.
