While many of us seem to be getting back to our pre-coronavirus everyday lives, for some – the long term effects of this global crisis are not going away any time soon.
And, as most brands have shifted their communication’s tone to a more forward-looking, hopeful, and optimistic one, Headspace is making sure no one gets left behind.
The English-American online healthcare company’s service is now free to anyone in the US who has lost their job.
And these two fresh TV spots that promote this incredibly good deed are not trying to avoid the problem – but to jump into it. Head first.
Watch them below.