B2CRM News: Wholesale + DTC is a thing. Plus: Online Gambling’s Outlook

Watch: Giant retailers are collaborating more and more with DTC brands. We also talk about DraftKings great weekend

Our weekly B2CRM News video is where we quickly go over a couple of topics we think relationship marketers should care about – right now.

This week we talk about what seems like a trend that’s been getting stronger these days – where giant retailers such as Target, Walmart, and others, and collaborating with Direct to Consumer brands, or adopting DTC tactics, much more frequently and freely than ever before.

We also talk about DraftKings great weekend, their marketing spend vs revenue balance, and offer some resources for a healthy gaming CRM strategy.

Watch here: