What you’ll read:
- All the ads we loved this month
From breaking stereotypes to cracking down on data privacy, these brands executed their message by poking at modern problems.
This ad by L’Oréal Paris publicizes harassment cases in Brazil, locked behind website paywalls, which resulted in little news coverage. We love how this ad spreads information to help combat harassment in public spaces.
From sneaking to the bathroom during dates to catch a football game to cheering on the team with friends in the living room, Heineken new campaign shows women enjoying football. We love this ad for rewriting the stereotype and showing that gender doesn’t dictate the passion for the game.
This ad shows one consumer’s—named Ellie—data auctioned off, depicting a frightening reality behind what happens to our data without us knowing. The film concludes with Ellie deciding to turn on the ‘ask app not to track’ features on her phone. We love this ad for reminding us that data should be personal.
To promote its new product line “Magnum Remix,” Magnum remixed Kylie Minogue’s song “Can’t Get You Out Of My Head” alongside South Korean club icon Peggy Gou. We love how this ad establishes a connection between the world of K-pop culture and nostalgia for the beginning of the 21st century.
This black and white ad focuses on a spoken word performer, who criticizes aspirational billboards and celebrity spokespeople while standing on a box. We love how this ad from Brew Dog highlights how advertising is often inauthentic.
This 15-second ad highlights the stress that comes with living with roommates, but how Skippy makes things better. We love how this as reminds us to take breaks from life’s troubles with a Skippy Peanut Butter break.
In this ad, viewers see a Just Eat delivery courier arrive at Katy Perry’s supersized dolls house. As the courier hands over her food, viewers get a glimpse of Katy’s world, complete with elaborate costumes, piano-playing puppets, and a wide range of fabulous food for every occasion. We love this ad for its fun vibe and sing-along chorus!