Sustainability Archives

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Coke’s Got a New Look

In the UK, Coke is rolling out attached caps on their plastic bottles

The social media company will not allow ads or other content that contain climate change misinformation

The company unveiled the latest steps it’s taking to reduce its carbon footprint

A start-up called Juicy Marbles is selling meatless filet mignon online

Users can specifically book stays with charging stations

Here's another brand that deserves kudos for combining style with the virtues of sustainability and thrift

Consumers who truly value sustainability appreciate brands that reduce waste through recycling and compact packaging

Beyond its immediate impact, the move has the potential not only to strengthen customer loyalty, but to push other companies to do the same

If you build it, will they bring it back for recycling? And if they will, would you use it for retention purposes?

Here’s how branding can help relationship marketing, and vice-versa