Marketing Platforms

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How Marketers Can Best Utilize Google Cloud Platform

Google Cloud Platform provides an assortment of technical and not so technical tools that can assist your marketing team in a variety of ways

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When Is the Right Time to Embrace CRM?

Relationship management platforms have many benefits for small businesses but are most effective when managing high volumes of customers

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The Pros and Cons of Multi-Channel Marketing

An overview of why multi-channel marketing is so effective - as well as the pitfalls you’ll need to avoid when implementing it into your marketing

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Dive into the Data Mine With Mobile Marketing

Mobile marketing travels at the speed of light. Here are three skills required for mobile marketers to become—and stay—superheroes

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