Corporate Culture

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From Smart to SCRUM: Creating Alignment In Your Marketing Department

The larger your marketing department grows, the more likely it is to become disjointed and misaligned. Here’s what to do to keep everyone on the same page

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Harness Data to Ensure Cooperation and Team Work

When you want to harness the energies of a large group of people to work together, give them a shared vision or a shared ideal

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Four Female Bank Executives Who Are Keeping AI Ethical & Effective

AI has a long road to mass adoption. These talented female banking executives are pushing it forward while maintaining moral and legislative vigilance

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8 Ways To Combat Fake News That Target Your Business

Fake news offers a clear and present danger to retail brands everywhere — Here's what to do when fake news hits and customer loyalty (and retention) is threatened

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How to Create Synergy in Your Sales and Marketing Teams

If you believe sales and marketing are two different departments - you must think again. Only when working in perfect tandem can these two powerful parts of the customer journey create life-long value for your company

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The Powerful Customer Retention Tool You’re Probably Neglecting

Your success as a company depends largely on one thing: Employee advocacy. We'll teach you how to harness your success to this powerful tool

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Pick a Flavor, Any Flavor

Your company culture is a concoction all your own. Establish your ideals, then apply them to your entire company model

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Good Advice Wanted

Putting your customer advisory boards to good use can have a massive influence on your company. Here are some crucial insights

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Masters of Retention: How the Top Global Companies Keep Their Customers Happy

"Stand on the shoulders of giants" - not ALWAYS true, but in so many cases can be both true and essential

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