Featured
Oreo’s Pride Packaging Has Arrived
Once again, the cookies brand is working with PFLAG to support LGBTQ+ consumers
Read moreBranding
From One Star to Starry-Eyed: How 3 Brands Turned Bad Reviews Into Successful Campaigns
A critical mass of online reviews can make or break any business, but negative feedback doesn’t have to be the end of the line
Read more“A Leader of Retail 3.0″: Petco Plans to Take Over the Pet Market
The company unveiled new strategic initiatives at its 2022 Investor Day
Read moreOcean Friendly: Holland & Barrett Bans Chemical Sunscreen
The health & wellness retailer will now offer only mineral-based sun care products
Read moreWhole Foods will Start Selling Sausage Made from Fungi
Nature’s Fynd makes vegan sausages and cream cheese made from mushrooms
Read more“Symbol of Waste”: Starbucks Plans to Phase Out Iconic Cups
The company unveiled the latest steps it’s taking to reduce its carbon footprint
Read moreCheck, Please. Tinder Now Lets Us Background Check our Dates
Tinder has a new tool for finding out if matches have a criminal record of violence
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Best and Worst of Pet Brands’ Emails
Make no bones about these top 5 loved and hated marketing campaigns made for doting pet parents
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A Letter to Cory Bayers: An Update on Patagonia’s Basic CRM Tactics
Revisiting the original score we gave the outdoorsy brand on our “7 commandments of CRM” examination
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