Subscribe

Brand Prix

Two brands, two customer journeys, one retention champion

Featured

Sunglass Hut vs. Warby Parker: A Marketing Vision or Eyesore?

Our latest Brand Prix, where we test two eyewear retailers' retention strategies. How'd they do? See for yourself

Read more

Brooklinen vs. Parachute: Don’t Sleep On Your Retention

Welcome to Brand Prix #7, where we determine whether these brand's marketing strategy is a dream come true or whether the tactics put us

Read more

Groupon vs. Living Social: Is Retention a Done Deal?

In our newest Brand Prix comparison, we test which deal site's retention strategy pays off more in the end

Read more

Is Zero Effort Better Than Blast Emails? Zara vs. Gap, Challenge Accepted

Brand Prix #4 examines whether zero marketing effort is better than an overwhelming amount of communications.

Read more

You *Can* Put A Price On Retention: Banana Republic vs. J.Crew

The race has begun! In our third Brand Prix, we compared our customer journey with two All-American fashion brands

Read more

Two Superstores, One Winner: Target or Walmart?

Our second Brand Prix project looks into the overall customer experience the two retail mega-giants supply to their clients

Read more

PostFunnel Brand Prix: Who Won the Race to Retention Excellence – Adidas or Nike?

Which major athletic retailer bests its competitor in overall communication performance?

Read more
X
X

Let's Get Acquainted

Chars: 0
X

Get your free print edition!

Fill out your complete details below

Chars: 0
Chars: 0
Chars: 0
Chars: 0
Chars: 0
Chars: 0
X
Chars: 0
Chars: 0
TwitterFacebookLinkedIn