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CRM Commandments

Thou shall follow these seven rules for successful customer relationships

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Seven Commandments for CRM in a Post-Corona World

Thou shall follow these seven rules for successful customer relationships

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Is Best Buy Following the 7 Commandments of CRM?

Welcome to the brand analysis of the country’s largest electronics retailer!

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“We’re All in this Together” Doesn’t Mean We’re All the Same

Most of Tommy Hilfiger’s communications right now are spot-on. But it seemed as if they missed out on the personalization part

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How’s Etsy Crafting Their CRM Practices?

The global marketplace for crafters knows how to nurture customer relationships. But there's always room for improvement

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What Can We Learn from Uniqlo’s Communication Efforts?

We put one of the world’s leading clothing brands’ online presence to the test

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Patagonia: Paving Their Own Path

The prestigious outdoor clothing brand does not seem to be following post-coronavirus best practices too close. They do fix masks, though. Which is amazing

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See How H&M is Following Marketing Best Practices Amid Coronavirus

Checking all the boxes is the Swedish fashion retailer – donating, discounting, helping out, and paving the way for the rest

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